Nonprofits: “Holiday-ize” Your Donation Page

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‘Tis the season for giving, and there’s no better time to add some holiday cheer to your JustGive Donation Page to get your donors in a generous mood.

Here are 3 ways to “holiday-ize” your JustGive Donation Page. To make these or any updates, just login to your nonprofit account and click the ‘Edit Donation Page’ link.

1. Add a Holiday-themed Image

Add some holiday flair to your organization logo and upload that new image to your Donation Page. The recommended size for your header image is 950px wide by 100px high, and it can be a jpg, gif or png file (max size 512k).

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2. Customize Your Donation Amounts

Connecting a tangible value with donation amounts helps your donors better understand how you will use their donation to provide services, and often motivates them to give more. Pathways PA, a nonprofit that supports low-income women, children and families, includes specific descriptions with its donation amounts to show the difference they make, like: $50.00 – provides a case of diapers & wipes for a homeless baby.

If you’re channeling donations toward any specific holiday initiatives, let donors know about that. For example: $50.00 – provides a Christmas meal for a family of four.

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3. Update Your Program Designations

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If you’re running any special campaigns or initiatives for the holidays that are mentioned in your fundraising materials, make sure the programs listed on your Donation Page match. For example, if you’re conducting a “Holiday 2015 Campaign,” be sure that it’s on your Donation Page as a program donors can select.

BONUS TIP: Want to encourage recurring, monthly donations from your donors? Just add “&isRecurring=true” at the end of your Donation Page link (To see an example: https://npo.justgive.org/basket?acton=donate&ein=94-3331010&isRecurring=true). When you add it, the monthly recurring checkbox is automatically selected. (Donors always have the option to uncheck the box.)

Happy holidays . . . and best wishes from all of us here at JustGive for a fruitful giving season!

– Sarah Bacon
Director of Product

Five Charitable Causes That Need More Help During the Holidays

image source: flickr

image source: flickr

During the winter months, charities need extra assistance as they work with the challenges of cold weather and the holidays. These five causes need additional help right now, and can do more with your donations of supplies and money.

1. Children

Low-income and foster kids have an especially hard time during the holiday season, when a lack of money can mean no Thanksgiving or holiday meals, and no toys under the tree.

How you can help

2. Animals

This time of year, many animal shelters are overrun with animals, and, cold weather means they face even more challenges. .

How you can help

3. Hunger

In a season that revolves around food, charities that help the hungry are stretched to fill food packages and supply meals.

How you can help

4. Homelessness

The homeless need extra care during the freezing-cold winter months. Help them stay warm and provide the basic necessities.

How you can help

5. Disaster Recovery

Many victims of recent natural disasters lost all their possessions and may have no place to live during a time of year that should bring comfort and joy. Give them a reason to smile this season by helping them recover.

How you can help

Donating supplies may seem like a great idea, but an influx of tangible items is often difficult to handle and to deliver after a disaster, when systems are overtaxed. Donating money is a better choice and allows nonprofits working in the area to provide what survivors need most—even sourcing items locally that can help rebuild their economy.

Donate money to help survivors recover from:

This holiday season, put your money in the hands of the charities making a difference for these pressing causes. That creates a happy holiday for you and for those in need.